Dynamism Inside the MO Box: The Credibility of Marketing Information as a Key Factor in Market Orientation
書誌事項
- タイトル
- Dynamism Inside the MO Box: The Credibility of Marketing Information as a Key Factor in Market Orientation
- 著者
- Yamashita, Y., W. Uehara, G. Fukutomi, M. Sasaki, and H. Fukuchi
収録刊行物
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- Hitotsubashi Journal of Commerce and Management
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Hitotsubashi Journal of Commerce and Management 46 65-79, 2012