著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Russell, Frederic Arthur and Beach, Frank Herman and Buskirk, Richard Hobart and Buskirk, Bruce D.","Selling, principles and practices",12th ed,McGraw-Hill,1988,McGraw-Hill series in marketing,,0071002812,,https://cir.nii.ac.jp/crid/1130000793872557824