著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Russell, Thomas and Lane, W. Ronald and Kleppner, Otto",Kleppner's advertising procedure,11th ed,Prentice-Hall,1989,The Prentice-Hall series in marketing,,0135163374,,https://cir.nii.ac.jp/crid/1130000793881460480