著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Thompson, G. Clark","Creating good will for the ""hidden product"" : a summary of consumer identification plans",,National Industrial Conference Board,1945,Studies in business policy,,,,https://cir.nii.ac.jp/crid/1130000794208727936