著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Courtney, Alice E. and Marketing Science Institute",Practitioners' conceptions of the advertising process : an initial look,,Marketing Science Institute,1970,Preliminary research report,,,,https://cir.nii.ac.jp/crid/1130000794620317184