著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Wilson, R. M. S. (Richard Malcolm Sano) and Gilligan, Colin","Strategic marketing management : planning, implementation and control",2nd ed,Butterworth-Heinemann,1997,,,075062244X,,https://cir.nii.ac.jp/crid/1130000794627861888