著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Ross, William T. (William Taylor) and Marketing Science Institute. Conference","Developing a marketing orientation : summary of a Marketing Science Institute conference, April 23, 1987",,The Institute,1987,Report,,,,https://cir.nii.ac.jp/crid/1130000794760676352