著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"McCarthy, E. Jerome (Edmund Jerome) and Brogowicz, Andrew A.",Essentials of marketing,Rev. ed,R.D. Irwin,1982,The Irwin series in marketing,,0256026483,,https://cir.nii.ac.jp/crid/1130000794831134976