著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Ahluwalia, Rohini and Unnava, H. Rao and Burnkrant, Robert E. and Marketing Science Institute",Towards understanding the value of a loyal customer : an information processing perspective,,Marketing Science Institute,1999,Report,,,,https://cir.nii.ac.jp/crid/1130000794943491072