著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Ricks, David A.",Big business blunders : mistakes in multinational marketing,,Dow Jones-Irwin,1983,The Irwin series in marketing,,0256028508,,https://cir.nii.ac.jp/crid/1130000795118349952