著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Majaro, Simon and Institute of Marketing",The creative marketer,,Butterworth-Heinemann,1991,The Marketing series,,"0750600969,075061708X",,https://cir.nii.ac.jp/crid/1130000795210274176