著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Shimp, Terence A",Advertising promotion : supplemental aspects of integrated marketing communications,5th ed,Dryden,2000,The Dryden Press series in marketing,,0030211131,,https://cir.nii.ac.jp/crid/1130000795323861888