Changing marketing and marketing change : 1970 Spring Conference, abstracts of papers

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Bibliographic Information

Title
"Changing marketing and marketing change : 1970 Spring Conference, abstracts of papers"
Statement of Responsibility
edited by, Neil H. Borden, Jr., Christopher Gale
Publisher
  • University Microfilms International
Publication Year
  • [1970]
Book size
24 x 30 cm

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Notes

"1970 International Marketing Congress, March 30 - April 2, Muehlebach Hotel, Kansas City, Mo."

Facsim. of: Chicago : American Marketing Association, [1970]

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Details 詳細情報について

  • CRID
    1130000795359227776
  • NII Book ID
    BA13071286
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Ann Arbor, MI
  • Data Source
    • CiNii Books
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