著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Lehmann, Donald R. and Winer, Russell S.",Analysis for marketing planning,4th ed,Irwin,1997,The Irwin series in marketing,,0256214425,,https://cir.nii.ac.jp/crid/1130000795452219648