著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Edell, Julie A. and Keller, Kevin Lane and Marketing Science Institute",Analyzing media interactions : the effects of coordinated TV-print advertising campaigns,,Marketing Science Institute,1999,Report,,,,https://cir.nii.ac.jp/crid/1130000795514517504