著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Kangun, Norman and Richardson, Lee and American Marketing Association","Consumerism, new challenges for marketing",,American Marketing Association,1978,Proceedings series,,0877570973,,https://cir.nii.ac.jp/crid/1130000795533838720