著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Swartz, Gordon S. and Marketing Science Institute. Conference and Marketing Science Institute",Organizing to become market-driven : conference summary,,Marketing Science Institute,1990,Report,,,,https://cir.nii.ac.jp/crid/1130000795674033920