著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Williams, Martin","Interactive marketing : how to use integrated offer-driven advertising, database marketing and sales promotion to create maximum action",,Prentice Hall,1994,Competitive edge management series,,"0724810943,0132135620",,https://cir.nii.ac.jp/crid/1130000795823892608