著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Yao, Song and Mela, Carl F.",Sponsored search auctions : research opportunities in marketing,,now Publishers,2009,Foundations and trends [R] in marketing,,9781601982285,,https://cir.nii.ac.jp/crid/1130000795838862848