著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Hitt, Michael A. and Marketing Science Institute","The birth, life, and death of a cross-functional new product design team : working paper",,Marketing Science Institute,1996,Report,,,,https://cir.nii.ac.jp/crid/1130000796181466880