著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Preston, Lee E.",Research program in marketing : graduate school of business adminidtration,,"Institute of Business and Economic Research, University of California",1965,IBER special publications,,,,https://cir.nii.ac.jp/crid/1130000796302436224