著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Smith, Gerald E. and Wortzel, Lawrence H. and Marketing Science Institute",Prior knowledge and the effect of message frames in advertising,,Marketing Science Institute,1993,Report,,,,https://cir.nii.ac.jp/crid/1130000796392618368