著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Birks, David F. and Macer, Tim","Qualitative marketing research : approaches, techniques and analysis",,Routledge,2009,Critical perspectives on business and management,,9780415449144,,https://cir.nii.ac.jp/crid/1130000796492232704