著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Boyd, Harper W.",Marketing management : a strategic decision-making approach,4th ed,McGraw-Hill/Irwin,2002,McGraw-Hill higher education,,0072315237,,https://cir.nii.ac.jp/crid/1130000796759779328