著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "McCabe, Scott","Marketing communications in tourism and hospitality : concepts, strategies and cases",,Elsevier/Butterworth-Heinemann,2009,"The hospitality, leisure and tourism series",,9780750682770,,https://cir.nii.ac.jp/crid/1130000796818859648