著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Davis, Scott M. and Dunn, Michael",Building the brand-driven business : operationalize your brand to drive profitable growth,,Jossey-Bass,2002,The Jossey-Bass business & management series,,0787962554,,https://cir.nii.ac.jp/crid/1130000797150233344