著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Palda, Kristian S.",Pricing decisions and marketing policy,,Prentice-Hall,1971,Prentice-Hall foundations of marketing series,,0136996604,,https://cir.nii.ac.jp/crid/1130000797509175296