著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Baker, Michael John and McTavish, Ronald",Product policy and management,,Macmillan,1976,Macmillan studies in marketing management,,"0333192877,0333192885",,https://cir.nii.ac.jp/crid/1130000797606089728