著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "DeSarbo, Wayne S. and Ramaswamy, Venkatram and Marketing Science Institute",CRISP : Customer response-based iterative segmentation procedures for response modeling in direct marketing : technical working paper,,Marketing Science Institute,1994,Report,,,,https://cir.nii.ac.jp/crid/1130000797610025728