著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Walker, Orville C. and Mullins, John W.",Marketing strategy : a decision-focused approach,"8th ed., international ed",McGraw-Hill/Irwin,2014,McGraw-Hill international editions,,9781259010903,,https://cir.nii.ac.jp/crid/1130000797673327872