著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Curhan, Ronald C. and Kopp, Robert J. and Marketing Science Institute",Factors influencing grocery retailers' support of trade promotions,,Marketing Science Institute,1986,Report,,,,https://cir.nii.ac.jp/crid/1130000797823472512