著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Guiltinan, Joseph P. and Paul, Gordon W.",Marketing management : strategies and programs,,McGraw-Hill International Book Co.,1982,International student edition,,0070663114,,https://cir.nii.ac.jp/crid/1130000798191164800