著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Srivastava, Rajendra K. and Shocker, Allan D. and Marketing Science Institute and Vanderbilt University and Workshop on Analytic Approaches to Product and Market Planning",Analytic approaches to product and marketing planning : the second conference : proceedings of conference,,Marketing Science Institute,1982,Report,,,,https://cir.nii.ac.jp/crid/1130000798260937472