著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Kleppner, Otto and Russell, Thomas and Verrill, Glenn",Otto Kleppner's Advertising procedure,8th ed,Prentice-Hall,1983,The Prentice-Hall series in marketing,,0136432131,,https://cir.nii.ac.jp/crid/1130000798331944576