著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Arnhold, Ulrike and Burmann, Christoph",User generated branding : integrating user generated content into brand management,1st ed,Gabler,2010,Gabler research,,9783834923240,,https://cir.nii.ac.jp/crid/1130282268835509888