著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Manrai, Ajay K. and Manrai, Lalita A.",Designing competitive strategies for global marketing,,JAI Press,1998,Research in marketing : an annual compilation of research,,0762305509,,https://cir.nii.ac.jp/crid/1130282269158119552