著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Lehmann, Donald R. and Winer, Russell S.",Product management,2nd ed,Irwin,1997,The Irwin series in marketing,,0256214395,,https://cir.nii.ac.jp/crid/1130282269378323840