著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Chandy, Rajesh K. and Prabhu, Jaideep C. and Antia, Kersi D. and Marketing Science Institute","What will the future bring? dominance, technology expectations, and radical innovation",,Marketing Science Institute,2002,Report,,,,https://cir.nii.ac.jp/crid/1130282269620583936