著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Choffray, Jean-Marie and Lilien, Gary L.",Market planning for new industrial products,,Wiley,1980,Ronald series on marketing management,,0471049182,,https://cir.nii.ac.jp/crid/1130282269908455936