著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Vallaster, Christine and De Chernatony, Leslie",Services branding : the role of leadership during the internal brand building process in multicultural organisations,,Birmingham Business School,2003,Working paper series,,0704424207,,https://cir.nii.ac.jp/crid/1130282270274436608