著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Palmatier, Robert W and Sridhar, Shrihari",Marketing strategy : based on first principles and data analytics,,Palgrave,2017,Macmillan education,,9781137526236,,https://cir.nii.ac.jp/crid/1130282270307725440