著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Ryans, Adrian B. and Marketing Science Institute",Product characteristic and price : their effect on brand preference in a consumer durables market,,Marketing Science Institute,1972,Project description,,,,https://cir.nii.ac.jp/crid/1130282270381107840