著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "American Marketing Association and Becker, Boris W. and Becker, Helmut",Combined proceedings : Marketing education and the real world and Dynamic marketing in a changing world,,American Marketing Association,1973,Series,,,,https://cir.nii.ac.jp/crid/1130282270554456832