著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Kinnear, Thomas C. and Taylor, James R. (James Ronald)",Marketing research : an applied approach,4th ed,McGraw-Hill,1991,McGraw-Hill series in marketing,,0070347573,,https://cir.nii.ac.jp/crid/1130282270807058176