著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Wishart, Paul and National Industrial Conference Board",A philosophy of marketing for management : four keynote talks on marketing,,National Industrial Conference Board,1959,Experiences in marketing management,,,,https://cir.nii.ac.jp/crid/1130282271216287744