著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Wilson, R. M. S. (Richard Malcolm Sano) and Gilligan, Colin and Pearson, David J. and Chartered Institute of Marketing","Strategic marketing management : planning, implementation, and control",,Butterworth-Heinemann,1992,The Marketing series,,0750603291,,https://cir.nii.ac.jp/crid/1130282271413585408