著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Kirmani, Amna and Wright, Peter and Marketing Science Institute","Marketing communications, procedural learning, and consumer decision making",,Marketing Science Institute,1992,Report,,,,https://cir.nii.ac.jp/crid/1130282271565507840