著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
American Management Association,"The package : key component of marketing strategy : developing the package to strengthen, merchanidising, to supplement advertising, and to promote the corporate image",,American Management Association,1964,Management bulletin,,,,https://cir.nii.ac.jp/crid/1130282272328544896