Author,Title,Edition,Publisher,Year,Series,Number,ISBN,ISSN,URL
"Bearden, William O. and Ingram, Thomas N. and LaForge, Raymond W.",Marketing : principles and perspectives,5th ed,McGraw-Hill/Irwin,2007,,,"9780073101200,0073224332",,https://cir.nii.ac.jp/crid/1130282272361304832