著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Wolfe, Harry Deane and Brown, James K. and Thompson, G. Clark",Measuring advertising results,,National Industrial Conference Board,1962,Studies in business policy,,,,https://cir.nii.ac.jp/crid/1130282272469053184